mimik and Max2 announce strategic partnership

Providing a Novel Edge Server Solution for the Next Retail Revolution

VANCOUVER, British ColumbiaJan. 12, 2018

Today mimik and Max2 announced a strategic partnership. The partnership will enable retailers to deliver innovative services delivered through an automated and decentralized platform that leverages mobile, tablets, laptops, point of sales systems, cloud servers and more, regardless of their operating system inside the retail environment.

The joint solution provides advanced network functionality enabling users to effortlessly and securely connect all their devices within the retail environment and access all the relative information about merchandise in the store. It also allows direct and secure communication with shoppers inside the store.

“We are delighted to partner with Max2 to provide retailers with a novel, decentralized retail platform. Architecture decentralization in the retail environment has many benefits for consumers and retailers. The benefits to consumers are new retail experiences for discovery of goods and services while retailers enjoy a more cost efficient, secure, and fast way of connecting with their customers. mimik’s decentralized cloud platform is a key technology enabler along with the hardware and retail applications provided by our partner Max2,” said Siavash Alamouti, President & CEO of mimik technology.

“In partnership with mimik we have truly advanced edge computing capabilities where every VeeaHub IoT edge server node deployed by Max2 can represent an “always-on” administrative node for thin client devices (e.g., smartphones and tablets) running one or more microservices supported by mimik’s edgeSDK,” said Michael Salmasi, CEO of Max2. “This provides for  cross-platform, distributed computing across several Operating Systems (OSs) with capabilities that are truly anywhere, anytime, any device, any connection and any application.”

NRF visitors will be able to discover and learn more about this innovative solution during the NRF show in Max2’s booth #734 located on Level 3 on January 14-16 in New York City.

About mimik

mimik has developed a decentralized edge cloud software platform to extend central cloud to all computing devices. mimik provides a downloadable SDK that turns any computing device into a cloud server. The SDK is available for many operating systems. Devices with mimik SDK form clusters and can communicate directly within and across the clusters regardless of OS or network.  The cluster scopes are based on network ID, proximity, and account. On top of this communication and cluster management mimik provides a light container that allows development of JavaScript based microservices based on a server-less architecture. Devices with the SDK can remotely load, install, start and stop microservices.  The platform can be used to decentralize the cloud and remove third party trust elements for the development of many applications. In effect, all computing devices (mobile phones, PCS, routers, game consoles, gateways, IoT devices, etc.) can be used to host microservices and build any application. With mimik edgeSDK a decentralized edge cloud platform can be created that is orders of magnitude larger than central cloud platforms such as AWS.

About Max2 Inc.

Max2 is a platform company with a suite of innovative products and services for Smart Retail industry. Its VeeaHub Platform allows businesses of all sizes to extend their data center or cloud computing operations to the network edge and, while improving their operational efficiencies, machine learning and AI capabilities, provide for IoT applications that can deliver a feature-rich omnichannel e-commerce environment. This platform is further complemented by solutions that augment the real world, providing seamless in and out-store experiences that lets businesses engage and retain customers, collect analytics to grow their businesses and provide for more cost-effective and frictionless delivery of services. Max2’s solutions include payment services, intelligent wireless edge servers with software applications, as well as Point of Sale (POS) systems, 3G/4G MVNO cellular services with CloudSIM, and mobile applications for both businesses and the consumer. Headquartered in New York City with several offices in the US, Europe and Asia, Max2 is run by an experienced management team including former board members and senior executives from leading technology, payments and telecom companies.

For more information on Max2 visit max2.com.

Journeys on the edge: ADAS, data and edge computing

Published on Tu Automotive (December 19th , 2017)

Fay Arjomandi (co-founder of mimik) thinks that edge cloud computing is the future of Internet and will not only impact the automotive industry but almost any other vertical. I believe once the platform is unleashed to developers they will come up with use cases and applications that are beyond what we can predict or even imagine. This is what is really exciting about edge cloud computing.

Read the entire article

The Internet will be decentralised through edge computing

By Fay Arjomandi (mimik co-founder)

Published on IDG Connect (December 4th , 2017)

The Internet of Things is no longer part of a dystopic future: it has started to impact our daily lives. Our cars, gadgets and tools have become nodes on the Internet. We are allowing machines to communicate directly, learn from our behaviour and act on our behalf. We have become the sensory system feeding the machines to process, make decisions and lead us through our daily lives. We have started to pass the torch for decision making for our daily lives to the machines creating the ultimate Artificial Intelligence.

Read the entire article

Diversity talk: Fay Arjomandi on Jaxenter

fayPublished on Jaxenter (October 17th, 2017)

Women are underrepresented in the tech sector—myth or reality? In addition to the Women in Tech survey, at Jaxenter we also launched a diversity series aimed at bringing the most inspirational and powerful women in the tech scene to your attention. Today, we’d like you to meet Fay Arjomandi, co-founder of mimik.

Is tech a boys-only club? So it seems. But the light of smart and powerful women is finally shining bright. We root for excellence and justice and, above all, we want meritocracy to win. This is our way of giving women in tech a shout-out.

Read the full article

Is Cloud Computing Being Edged Out?

Published on Technavio (September, 2017)

“Just when the IT industry was grappling with the loopholes in the cloud technology,” came the famous statement from Peter Levin on the “end of cloud computing” as we know it. Once regarded as the holy grail of the computing world, the cloud apparently left many in a fix and looking out for better storage and business solutions. Thus, there is a need to step out of the cloud and move towards the edge—or so to say edge computing.

Edge computing, simply put, is decentralizing of our computer services, and rather moving closer to the actual source of data. IoT is the major driver of edge computing. No doubt this is a paradigm shift in the way in which data will be shared between devices and applications. Already mimik has come up with a fully developed edge cloud platform which solves many of the existing challenges in the centralized cloud computing system…

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